It is a new ERA!

A changing real estate industry. A fully revitalized brand.
The next evolution of ERA Real Estate

2014 ERA International Business Conference held in Los Angeles, California.

It’s a New Direction

Change is constant. And while home ownership remains an important goal for the majority of Americans, dynamic changes in the real estate industry have transformed how we do business, from the Internet to IDX, from smartphones to Facebook.

ERA Real Estate has always been at the forefront of that change. In 1971, the newly established brand pioneered the use of the fax machine to connect buyers and sellers across the country. In 1981, ERA Real Estate became the first real estate franchise to expand internationally.

Keeping pace with industry advances, ERA Real Estate was the first franchise to post listings online in 1994. In 2000, the ERA® eCampus online training program launched, providing virtual, self-directed professional development courses for the entire ERA® system.

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